FTC One-Ups Itself with One Proposed Rule to Rule All Subscription Services

By Daniel Kaufman, Linda A. Goldstein and John P. Ferry on March 29, 2023 Posted in FTC

Mornings for advertising lawyers usually start slow – coffee in one hand and phone in the other while we glance at emails. Imagine our surprise the other morning when we saw that the Federal Trade Commission (FTC) had issued a press release and Federal Register Notice at 6 a.m. so that Chair Lina Khan could … Continue Reading

Why Settle for Taco Tuesday When You Can Have Recurring Tacos – But Is Your Subscription Compliance Program Soft?

By Amy Ralph Mudge and John P. Ferry on January 11, 2022 Posted in Subscription Marketing

Subscription marketing is on the rise with some predicting the subscription industry will more than double by 2025. This prediction is fueled partly by the pandemic, no doubt linked to people seeking more streaming services to fill our entertainment needs and for home workout subscriptions to get our sweat on safely. Experts do not forecast … Continue Reading

Podcast: AD-ttorneys@law: Marketing a Subscription-Based Service? Beware

By Linda A. Goldstein on April 7, 2021 Posted in Podcast

We used to think of subscriptions as mostly for newspapers and magazines, but today you can subscribe to get cosmetics, cars, clothes, mental health counseling – even a curated selection of cat toys and treats that will show up on your doorstep every month. Is your brand offering a subscription-service? Linda Goldstein explains how to … Continue Reading