Tag Archives: Health Advertising

FTC Reverts to Penalty Letters, Threatening 670 Companies with Penalties for Unsubstantiated Health Claims and Maybe More

Photo of Linda A. GoldsteinPhoto of Daniel KaufmanPhoto of Amy Ralph MudgePhoto of Randal M. ShaheenBy Linda A. Goldstein, Daniel Kaufman, Amy Ralph Mudge and Randal M. Shaheen on Posted in FTC
Advertisers likely recall that back in 2021, the Federal Trade Commission (FTC) created quite the stir when it sent to more than 700 companies warning letters that threatened penalties if companies engaged in deceptive endorsement practices. In a continuation of these pot-stirring practices, the FTC has now notified 670 companies that they may be subject … Continue Reading

FTC Updates Long-Standing Health Advertising Guidance with Lessons Learned from the 21st Century

Photo of Daniel KaufmanPhoto of Randal M. ShaheenBy Daniel Kaufman and Randal M. Shaheen on Posted in FTC
In 1998, the Federal Trade Commission (FTC) issued “Dietary Supplements: An Advertising Guide for Industry,” and for years that document served as an important starting point for analyzing health claims for dietary supplements. Of course, since that document was issued, the FTC has announced hundreds of cases challenging claims that companies have made for health … Continue Reading
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